StartReply

StartReply ships as two products under one dashboard: an AI assistant for online stores that takes natural-language product queries and walks customers through search, alternatives, and checkout inside a single chat thread; and a chat page for service businesses — salons, clinics, law firms, consultants — that answers questions, shows pricing, and books appointments or captures leads around the clock. The customer types what they want in plain words, the bot clarifies intent through follow-up questions, and the transaction happens without leaving the conversation.

The differentiating feature for stores is semantic search against a live catalog — ‘a gray three-meter sofa’ surfaces relevant results rather than failing on a keyword mismatch — with the vendor stating that prices, stock, and product variants stay in sync. Upsell and recommendation logic runs inside the same thread, which the vendor positions as a drop-off reducer compared to sending users to a separate product page. For service businesses, the chat page is designed to be shareable via social links or embedded on an existing site, acting as a lighter-weight alternative to building a dedicated landing page.

The platform fits well when the use case is one of the two defined patterns: catalog search leading to a sale, or service inquiry leading to a booking or lead capture. It does not support custom multi-step agent workflows, autonomous task chains, or logic that branches based on external data sources. Teams whose booking flow requires integration with a specific calendar system or CRM beyond what the vendor has pre-built will hit a wall quickly. The vendor states custom integrations and scenarios are available for online stores, but offers no public detail on what that scope covers or how it is delivered.