Marketing Lab Studio

The platform pulls multi-platform campaign data into a single dashboard, surfaces AI-generated optimization suggestions, and routes changes through a human approval step before anything goes live. That last part matters: no setting gets touched without a person signing off, which makes it a fit for teams that want AI assistance without giving up control. A/B testing and automated copywriting are available for ad variants, and agency users get white-label reporting they can push to clients. The token-based AI pricing model means consumption costs are visible rather than bundled invisibly into a flat rate — though that transparency cuts both ways when usage scales.