Loom solves a real problem: explaining something visually to someone who isn't in the room. You record your screen, optionally add camera footage of yourself, and Loom handles compression and hosting—no export step, no file transfer. The free tier lets you record unlimited videos with basic editing; paid plans ($12–$25/month) add features like templates, interactive CTAs, and advanced analytics. The core pitch works for async communication at remote teams, customer support, and training. The catch: it's web-first and built around sharing, so if you need full offline control or Hollywood-grade editing, you're looking elsewhere.