Rytr solves the blank-page problem for marketers, freelancers, and small-business owners by generating drafts in seconds—emails, ad copy, social posts, blog intros, product descriptions. The core differentiator is tone matching: you define your voice once, and it applies across outputs. The free tier gives you 10,000 characters monthly (roughly 2,000 words), enough to test the product; paid plans start around $9–15/month for serious users. The honest catch: the free tier caps you at 20 tones versus 40+ in premium, and character limits force you to upgrade quickly if you're writing daily.