TruWise AI Chatbot
Summary
Most website chatbots hand you a log of raw transcripts and leave your team to figure out which visitors were actually ready to buy — TruWise AI exists to solve that specific problem, qualifying intent before a lead ever reaches your inbox.
TruWise AI runs a structured conversational flow on your website, scores each visitor for buying intent, filters out low-quality requests, and delivers only the prospects your team should act on. The vendor describes response times averaging under two seconds, with 24/7 availability covering the hours no staff member is online. For a law firm or real estate office getting thirty unqualified inquiries a day, that filter is where the value lives. The ceiling appears when you need the bot to do more than qualify and route — it does not drive external workflows, update a CRM autonomously, or branch based on what a previous system returned. Teams that hit that wall add a separate automation layer.
Bottom line: Pick TruWise AI when your problem is unqualified website leads piling up overnight; plan a different architecture when your follow-up workflow requires the chatbot to write back to your CRM or trigger actions outside the conversation.
Pricing Plans
SubscriptionLast verified 2 days ago- Price
- $30/month
Basic
Self-service plans for small business websites. AI bot on website with basic training from site content, limited conversations, basic lead capture, and standard support.
- AI bot on website
- Basic training from site content
- Limited conversations
- Basic lead capture
- Standard support
Pro
Self-service plans for small business websites. More conversations, more knowledge sources, tone and style customization, advanced lead capture, email delivery, and basic statistics.
- More conversations
- More knowledge sources
- Tone and style customization
- Advanced lead capture
- Email delivery
- Basic statistics
Business
Self-service plans for small business websites. Higher conversation volume, multiple pages and knowledge sources, branding removal, reports, and qualification questions.
- Higher conversation volume
- Multiple pages and knowledge sources
- Branding removal
- Reports
- Qualification questions
Managed Starter
Fully managed AI assistant. Setup included ($499 one-time). Up to 2,000 questions per month with professional setup, custom business knowledge, FAQ creation and optimization.
- Up to 2,000 questions/month
- Professional setup
- Custom business knowledge setup
- FAQ creation and optimization
Managed Growth
Fully managed AI assistant. Setup included ($999 one-time). Up to 5,000 questions per month with AI behavior tuning, lead-focused answer structure, and action buttons setup.
- Up to 5,000 questions/month
- AI behavior tuning
- Lead-focused answer structure
- Action buttons setup
Managed Scale
Fully managed AI assistant. Setup included ($1,500 one-time). Up to 12,000 questions per month with monthly review, improvements, usage monitoring, and answer quality optimization.
- Up to 12,000 questions/month
- Monthly review and improvements
- Usage monitoring
- Answer quality optimization
Municipal TruWise AI
AI service assistant for municipalities, councils and local authorities. Custom pricing based on municipality size, number of services, knowledge sources, integrations and support level.
- Custom pricing model
- Municipality-specific setup
- Multiple service support
- Custom integrations
View full pricing on truwise.ai →
Pricing may have changed since last verified. Check the official site for current plans.
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Pros
Sign in to edit- Intent scoring filters low-quality inquiries before they reach your team, so your staff is only reviewing conversations from visitors who signaled genuine buying intent — not every person who typed 'hello'.
- Business-specific conversation training adapts questions, offers, and objections to your exact service, which means visitors are not hitting a generic FAQ wall that drives them to a competitor's site.
- WordPress plugin with wp-admin controls requires no coding to install or manage, so a solo practitioner or small-business owner can deploy it without an engineer.
- Script-embed support for Shopify, Webflow, Wix, and custom HTML sites means you are not locked into a single CMS — switching platforms does not require rebuilding the chatbot.
- 24/7 availability with sub-two-second response times, per vendor metrics, captures high-intent visitors outside business hours when no staff member would otherwise respond.
Cons
Sign in to edit- TruWise AI qualifies and routes — it stops there. When your workflow requires the chatbot to write a record to your CRM, send a confirmation email autonomously, or trigger a booking system without staff action, the tool has no native path to do that. Teams add a separate automation platform to bridge the gap, which means maintaining two systems.
- The self-service tiers cap conversation volume at each pricing level. A service business with a seasonal traffic spike — a real estate agency in peak buying season, for example — hits the conversation ceiling and either upgrades or watches leads go unhandled until the billing cycle resets.
- Conversation flow customization is bounded by the business-adaptation layer the vendor provides. Teams that need deeply conditional branching — where the next question depends on three prior answers and an external data lookup — will find the canvas cannot express that logic, and at that point they are evaluating tools built for complex flow design rather than a conversion widget.
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About
- Platforms
- Web, WordPress, Shopify, Webflow, Wix, custom HTML
- API Available
- No
- Self-Hosted
- No
- Last Updated
- 2026-06-09T16:06:12.390Z
Best For
Who it's for
- Small to mid-size businesses needing qualified lead generation
- Service businesses with high-intent website visitors
- WordPress site owners seeking native chatbot integration
- Organizations requiring 24/7 lead capture without staff overhead
- Municipalities and public sector services handling citizen inquiries
What it does well
- Law firm lead capture and client qualification
- Real estate property inquiry routing
- Clinic appointment scheduling and patient pre-screening
- Insurance quote requests and lead qualification
- Municipal citizen inquiries and service routing
Integrations
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Frequently Asked Questions
- Is TruWise AI Chatbot free?
- TruWise AI Chatbot is a paid tool ($30/month). No permanent free tier is offered.
- Is TruWise AI Chatbot open source?
- No — TruWise AI Chatbot is a closed-source tool. Source code is not publicly available.
- What platforms does TruWise AI Chatbot support?
- TruWise AI Chatbot is available on: Web, WordPress, Shopify, Webflow, Wix, custom HTML.
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Curated lists that include this category
TruWise AI is a lead-qualification chatbot that sits on your website, engages visitors in real time, and scores conversations for buying intent before passing anything to your team. The core workflow: a visitor lands on your site, the widget opens a structured conversation tailored to your service, it asks qualifying questions, filters requests that don’t meet your criteria, and routes high-intent prospects to your inbox or dashboard. The vendor states the bot can be trained on your site content and adapted to your specific offers, objections, and FAQs — so it is not running a generic script.
The differentiating claim is intent detection layered on top of conversation. Where a basic bot logs everything, TruWise AI scores each interaction and withholds low-quality leads from your pipeline. The vendor’s own comparison table describes this as ‘advanced’ buying intent detection versus ‘limited’ in a generic bot, with full analytics versus minimal reporting. A performance dashboard shows funnel metrics and lead conversion rates, giving you a weekly read on which conversations are turning into pipeline.
TruWise AI fits small to mid-size service businesses — law firms, real estate agencies, clinics, insurance brokers — where high-intent website traffic exists but staff cannot monitor chat around the clock. It also covers municipalities routing citizen inquiries to the right department. Where it breaks: this is a qualification and routing tool, not an automation engine. It does not execute tasks autonomously, connect to external APIs on its own, or trigger multi-step workflows without a human in the loop. Teams needing post-qualification automation will need a separate layer.
Deployment is a WordPress plugin managed from wp-admin with no code required, or a single script embed for Shopify, Webflow, Wix, and custom HTML sites. The vendor states non-WordPress integration takes minutes. The managed-service tier is designed for municipalities and high-volume sites that want the bot set up and optimized by TruWise rather than self-configured — the self-service tiers expect you to handle setup yourself.